What makes a business website work
Design for the first mobile visit
Visitors should quickly understand your services, coverage area and contact options. Put the most useful information where they can find it without zooming or navigating several menus.
Build for speed and search
Size images for their display area, defer lower-page media and keep important copy in the HTML. Give each page a unique title and description and use clear internal links.
Test the complete enquiry path
On a phone, go from the homepage to a service and make a test enquiry. Check redirects after a redesign and confirm that your sitemap lists the public pages you want indexed.